Recently, Quantum Sponsor changed its style of advertising to allow Influencers to create content themselves. Read more about this style of campaigning here.
- Show your beautiful face
Snap a selfie, and others will be drawn towards your energy – were all human, after all. Just because you are promoting a product or service doesn’t mean you shouldn’t show your face. Using sponsored posts as an opportunity to show others who you are, and that you are a real person will ensure that others will listen to what you have to say.
- Think outside the box
The more unique, and the more recognition your post will get. Use brand assets that are specific to you, rather than relying on strategies you’ve seen others utilize. Creating authentic posts is more important than following trends, or merely posting what you believe others want to see. Instagram is a place where differences are celebrated, and posts that stand out do so because they offer something out of the ordinary.
- Follow your narrative
Make sure your posts are in alignment with your unique brand. This will prevent sponsored posts from interrupting the flow of your feed, and will help you to continue to create a cohesive narrative. Your followers will be more likely to engage with content that they are already used to seeing on your account. Also remember to make sure you own the rights to the content you submit.
Keeping the above guidelines in mind will help to create authentic endorsements. By using your distinct voice as an Influencer, you will help meet the goals of advertisers and your own personal brand. What are you waiting for? Sign up for Quantum Sponsor as an Influencer today.